CRM modernisation & AI strategy for finanza agevolata
Leading the analysis and modernisation of a CRM application for the Italian subsidised-finance sector — introducing AI-driven features that improve internal workflows, data management and user experience.
- Role
- AI Product & CRM Innovation Consultant
- Company
- System Consulting Srl
- Years
- Apr 2026 — Present
- Location
- Mantua, IT · Part-time · Hybrid
CRM audit
Audit current CRM structure, identify improvement opportunities and define AI use cases — each backed by a lightweight prototype rather than a slide deck.
Product direction
Set product direction, prioritise features and coordinate execution across roles. Own requirement gathering, stakeholder communication and prototype validation before development hand-off.